Home decor market seen hitting $1.2 trillion by 2035

The global home decor market is projected to grow from $723.52 billion in 2025 to $1,198.40 billion by 2035, according to Market Research Future. Growth is being driven by personalization, renovation spending, urban living and faster-moving online and DIY retail channels.

Why it matters: - Home decor is shifting from occasional buying to a recurring spend category tied to lifestyle, comfort and room-by-room upgrades. - The projected rise to $1,198.40 billion by 2035 points to durable demand across furniture, textiles, lighting, wall art and accessories. - The fastest gains are expected in textiles, DIY/mass merchandisers and Asia-Pacific, where urbanization and residential development are reshaping demand.

What happened: - Market Research Future projects the global Home Decor Market will grow from $723.52 billion in 2025 to $1,198.40 billion by 2035. - The forecast implies a 5.72% compound annual growth rate from 2026 to 2035. - The market covers furniture, floor coverings, textiles, wall art, decorative accessories, decorative lighting and other home styling products. - The report also maps a competitive field that includes Inter IKEA Systems B.V., Home Depot Product Authority LLC, Wayfair Inc., Ashley Global Retail LLC, MillerKnoll Inc., Williams-Sonoma Inc., Target Corporation, Bed Bath & Beyond (Overstock.com), Havells India (Lloyd) and Nitori Holdings Co., Ltd. - The report says the market remains fragmented, with Inter IKEA estimated at about 7% to 10% share and Home Depot at 5% to 8%.

The details: - Consumer demand is being pushed by home personalization, social media inspiration, virtual room content and online product discovery. - Renovation and refurbishment spending is rising as homeowners upgrade rooms instead of replacing entire properties. - Urbanization is increasing demand for modular furniture, multifunctional storage, compact seating and adaptable lighting in smaller homes. - Furniture remains a core category, with demand centered on modularity, multifunctionality, ergonomics and space efficiency. - Textiles are the fastest-growing product segment, helped by lower replacement cost and faster visual refresh cycles. - Floor coverings, especially rugs, are gaining appeal because they can define spaces and add color or texture without major renovation. - Wall art is benefiting from personalization, digital commerce and visualization tools. - Decorative accessories support repeat purchases because shoppers can change interiors in small, affordable steps. - Decorative lighting is increasingly chosen for both function and atmosphere, with energy efficiency and smart-home compatibility influencing buying decisions. - DIY and mass merchandiser channels are expected to be the fastest-growing sales route because shoppers want convenience, affordability and immediate access to products. - Online retail is changing the buying journey through larger catalogs, reviews, recommendation engines, augmented-reality tools and home delivery. - Wayfair illustrates digital-first retail, while Home Depot and Target show how stores and online fulfillment are converging. - Asia-Pacific is projected to be the fastest-growing region, supported by urbanization, income growth, middle-class expansion and housing construction. - Japan stands out for compact-living design and multifunctional furniture, with Nitori Holdings positioned around affordable, space-conscious furnishing. - North America remains supported by renovation spending and strong online shopping adoption. - Europe continues to emphasize design quality, sustainability, energy efficiency and durability.

Between the lines: - The report suggests home decor is becoming more modular and more frequent as consumers assemble interiors piece by piece. - The strongest retailers are likely to be those that combine design, value, digital convenience and supply-chain efficiency. - Sustainability is moving from a niche preference to a broader purchasing factor as buyers consider recyclable materials, repairability and circular design.

What's next: - The report expects textiles to keep outpacing other product categories through 2035. - DIY and mass-merchandiser formats are likely to keep gaining share as they bundle decor with renovation and seasonal categories. - Asia-Pacific should remain a major growth engine as residential development and lifestyle modernization continue. - Free sample copy and purchase access are available from the report publisher. - Related research links include Online On Demand Home Services Market, Home Textile Market, Home Improvement Market, Home Decontamination Service Market and Home Appliances Market.

The bottom line: - Home decor is evolving into a large, repeat-purchase market built around personalization, renovation and digital-first shopping, with textiles, DIY retail and Asia-Pacific leading the next phase of growth.